The charm of the 2025 Fall/Winter items seen from the back: SHAGGY TWIST VEST
This is a series in which we interview the planning staff who work closely with designer Kubo on a daily basis to hear the inside story of his work. This...
JOURNAL
Feather quilting created by artisans' handiwork
The "FEATHER" series stands out among the Fall/Winter 2013 collection. We will introduce the story behind this unique piece, which is made from a special material that sandwiches feathers between...
Introducing items with the "Twist" pattern that our staff loves
Hello. This is Shimazu from PR. Cherry blossoms are in full bloom all over the country, and more and more people are wearing light spring coats around town. I'd like...
The "Flatfish Pouch" is a very convenient external pocket!
We will show you how to use the ultra-thin pouch "Flatfish Pouch," which is actually used by designer Kubo.
Yoshiokubo Daruma for the New Year
Yoshiokubo 's Daruma dolls have been released one by one since 2021 , and in 2025 , Shigeta Daruma has created new colored Daruma dolls.
A sauna-obsessed fashion designer came up with sauna items after going to the sauna.
Hello, this is Kubo. The summer of 2024 was a busy one, with me traveling to the US, preparing for a special one-night show to celebrate our 20th anniversary, and...
The 2024FW JELLO SHOES II has an appealing silhouette when viewed from the side.
Yoshiokubo's shoe line began full-scale development with the Spring/Summer 2024 collection "Kondaku - Layers of Cool and Fluctuating Clothing." It has been a big hit, with the response so positive...
Coordination of GEOMETRIC S/S SHIRTS
Now that summer is officially here, we'd like to introduce some recommended ways to wear open-collar shirts.
The charm of Spring/Summer 2024 items seen from behind the scenes, Vol. 3
In "Behind the Scenes: The Appeal of Spring/Summer 2024 Items," the planning staff at yoshiokubo will be focusing on products from the Spring/Summer 2024 collection that they are particularly proud...
The charm of Spring/Summer 2024 items seen from behind the scenes, Vol. 1
Now that the weather has warmed up, it's time to put away your winter clothes and start preparing for spring and summer. This time, we focused on items from the...
The story of JELLO SHOES that makes you want to stroll around town in a refreshing way
This time, we interviewed a staff member who has been using JELLO SHOES for a month about how comfortable they are to wear.
Wearing a bag is the ultimate story - Spring / Summer 2024 -
In the previous article, "Clothes are Romantic, A Story of One-of-a-Kind Items - 2024 Spring / Summer - (https://yoshiokubo.jp/blogs/journal/clothes-are-romantic)," we introduced a piece that symbolizes both the collection and the...
Clothes are romantic, limited edition stories - Spring / Summer 2024 -
It's still cold in January as I write this article, but the seasons have already changed in the fashion industry. Yoshiokubo will start selling its 2024 Spring/Summer collection from February,...
Celebrating the New Year with yoshiokubo Daruma
Thank you for always using yoshiokubo. We look forward to your continued support this year.
A follow-up to the remake project: a story about reuniting with "my past self"
Recently, we held a campaign we had never done before, in which we asked participants to take in a piece of yoshiokubo clothing that they had always loved but hadn't...